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  Client: Big Y Foods Inc.
  Project: 70th Anniversary Gala Celebration
  Date: 10/21/2006
  Location: Mass Mutual Center Exhibition Hall - Springfield, MA
  One of the largest largest independently-owned supermarket chains in New England celebrates 70 Years in business. Zasco Productions provides the technical and creative magic behind their Gala Celebration for 1500 people.
  Services:
  • Technical, creative, scenic, and production design
  • 3D artistic rendering and WYSIWYG visualization of proposed scenic and technical design.
  • CAD document drafting, equipment and labor specification.
  • Project management, consulting
  • On-site technical direction, coordination, production management, and client representation
  • Large screen video projection
  • 3-camera Video Image Magnification (I-MAG) / video production
  • Sound reinforcement for speech and musical entertainment
  • Rigging
  • Theatrical and Entertainment Lighting
  • Theatrical Drapery
  • Scenic construction
  • All production crew
  • Video post-production, and DVD duplication of a highlight of the evening.
  Equipment
Highlights:
  • LARGE SCREEN VIDEO PROJECTION:
    • 2 Sanyo PLC-XF45 10,000 ANSI lumen large venue video projectors
    • Genie SLC-18 lifts
    • DaLite 15'x20' FastFold Truss-style rear projection screens
    • 2 DaLite 15'x20' black velour dress kits
  • VIDEO PRODUCTION / PLAYBACK / I-MAG:
    • Extron SGS-408 seamless switcher
    • 3 JVC KY-19 ST 3-CCD studio cameras with RM-P200 RCU's
    • 1 Fujinon S19X6.5BERM4 19x internal focus lens w/2x extender (38x)
    • 2 Canon YH18x6.7 IRS 18x internal focus lens w/2x extender (36x)
    • 3 JVC BR-DV3000U full-size DV record decks
    • Show PC Computer for PowerPoint playback
    • DVD motion graphics and video playback
  • AUDIO:
    • Soundcraft FX 16 Console
    • 4 EV QRx 153 3-way loudspeakers
    • 2 EV QRx 118 sub-woofer loudspeakers
    • 6 EV SxA 250 powered 2-way loudspeakers
    • EV SbA 760 powered sub-woofer loudspeakers
    • 2 Polar Focus XY Grid® System loudspeaker flying kits
    • 2 QSC PLX-2402 power amplifiers
    • 2 QSC PLX-3402 power amplifiers
    • 1 Crown MicroTech 2400 amplifier
    • 2 PreSonus ACP-88 8-channel compressor / limiter / gate
    • 2 DBX 1231 dual 31-band equalizers
    • 2 DBX DriveRack PA crossover / equalization / loudspeaker management systems
    • T.C. Electronic M350 effect / reverb processor
    • Sabine FBX-2400 2-channel feedback exterminator
    • 8 Shure ULX series wireless microphone systems with Shure Beta87a and Countryman E6 microphones
    • Instrument and vocal microphones from Shure and Audix
    • 12 station dual channel Clearcom intercom system
    • Motorola 4-watt UHF radios for crew communication
  • LIGHTING:
    • 24 ETC Source4 ellipsoidals
    • 32 ETC Source4 pars
    • 10 BD Profile 575 HMI moving head lights
    • 8 A-tech Par64 LED RGB color mixing fixtures
    • Leprecon dimmer packs
    • Leprecon LPX-24 Hybrid conventional / moving light console with touchscreen
    • 320' 12x12 GP truss
    • 12 CM ProStar 1/4 ton, and 1/2-ton chain hoists
    • Martin / Jem ZR24/7 Hazer
  • STAGING / SCENIC:
    • Custom built set, featuring a replica of the supermarket chain's first storefront.
    • Theatrical backdrop and drapery
    • Flowers, trees, and additional seasonal scenic decor
  Description:

Big Y Foods recently celebrated their 70th Anniversary, and drew on their long and successful relationship with Zasco Productions to make this Gala Celebration spectacular.

The original plans for the event called for a small dinner for roughly 400 people in the 14,880 square foot Ballroom at the MassMutual Center. Zasco Productions prepared the original production plan, and submitted CAD drawings representing the proposed event. From there, the project began to gain momentum and the expected attendance rose to approximately 1500 guests. Eventually it was suggested that the event be moved into the 40,000 square foot Exhibit Hall.

The new challenge? Turn this massive empty space into an interesting, entertaining, and exciting event venue for a dinner and gala celebration. As the plan began to take shape, the client needed a way to visualize the project before approving the new production budget. Zasco Productions swung into action, and prepared detailed drawings, including three-dimensional renderings of the proposed scenic, lighting, sound, video, and room layout. A 3D video "fly-through" rendering of our artist's rendering gave the customer the opportunity to see the proposed event, and fully appreciate what was being proposed before it was ever built.

Our team and drawings also assisted in reviewing the proposed plan with the venue operations staff, catering staff, and public safety staff, to very that every aspect of project could be successfully and safely executed in the space.

A look at our artist's rendering and a photo of the actual event show that once again, Zasco Productions delivered technical and creative excellence!



      Learn more about Big Y Foods at their website.

      Click to view a 3D video rendering of the event as proposed to our client (You must have Windows Media 9)

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Static content on this page last updated
1-13-2014